Of The Dogg
Copyright © 1997, MTV
By John Norris
JOHN NORRIS, MTV News: So welcome, it's been a while.
Good to see ya, how are things?
SNOOP: Everything is cool man, everything is lovely.
JOHN: You got a record coming out in a little over a
week, you got a new family I guess you'd say, and a
new medallion around your neck. Would you say in any
way this is a new start for you?
SNOOP: Yeah, basically. It's like a rebirth. It's more
or less...it's like a rebirth so you know, it's cool.
I accept it and I appreciate it and I'm glad to have
the opportunity to be able to bounce back and come back
in the right game with the same magnitude and the same
force I left with. I left as Snoop Dogg and now I'm
back as Snoop Dogg.
JOHN: Do you really feel like you left, though? I mean
the spell hasn't been that long.
SNOOP: No, I didn't really leave, I just...a lot of
things going down you know in my life and in my music
career, and like I said it's like a rebirth to be able
to get a second chance and to do it all over again from
scratch and come with a whole new clean slate with a
new group of people, whole new atmosphere, new surroundings...it
just feel good to be going in the right direction.
JOHN: How...how did it come about? When did you first
meet (Master) P and did you guys...were you guys talking
about this possibility of a change for a long time before
it actually happened?
SNOOP: Well I met P from uh...just coming up from Priority
Records 'cause I have a lot of love for Priority Records.
You know I would always be up there dealing with Mac
10 or just the people up there I knew You know we would
see each other, me and P and we'd just holler, "what's
happening, what's up?' And so I got at him and told
him I wanted to participate on one of his groups, you
know, albums or whatever...if anything is coming out
and he let me know Mystikal's album was coming out and
I went and did something with him and it just grew from
there you know. I wanted to be a part of them, I wanted
to, you know, do music with them as a homey and then
I wanted to get out of my situation and do a one album
deal with a label. Mack 10 approached me and it didn't
work out but it was still cool 'cause that's my homeboy
and then P approached me and was like,"you know, I don't
want to give you just a one album deal. I wanna give
you the full situation and uh, you know, you're giving
all these other labels the opportunity to do it, give
me the opportunity." So I gave him the same opportunity
that I gave all the big labels.
JOHN: So what was it about No Limit? I mean you could've...P
said this before when I was talking to him. You could've
gone with virtually any major (label). Why them?
SNOOP: They couldn't have gave me what No Limit given
me. And that's...they made...they making Snoop Dogg
feel like Snoop Dogg. Couldn't no other label do that
JOHN: I get the feeling it's a real family atmosphere.
SNOOP: Yeah...it is. It's more of a...see if I was on
any other label it would be business. This is family,
you know what I'm saying? It's a family business. It's
like, you know it's like they respect my music and respect
Snoop Dogg as a artist and they know where he's supposed
to be and what he's supposed to sound like and what
he's supposed to be rappin' about so me getting with
them was like, it helps me and it helps them on the
same note because they learn from me and I learn from
them and we gradually grow as a family.